This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Vans is building off the success of its initial Roblox ...

Vans is building off the success of its initial Roblox activation with the launch of Vans World 2, according to information shared with Marketing Dive. Visitors to the digital space have the ...

Who knew avatars in the metaverse might have crooked teeth? They probably don’t, considering they are custom-designed representations of people in the real-world (and it’s unlikely anyone would design ...

To coincide with the second season launch of Macy Murdoch, Shaftesbury brought the show’s 1910 world to life on Roblox. The five-week activation took place within the Teamwork Puzzles 2 game, where ...

Fenty Beauty’s new Roblox activation will feature interactive scavenger hunts, mazes and other opportunities to learn about the inspirations for, and ingredients from, some of the company’s products.

Totems are key items in Dig Roblox that create an AoE that grants buffs to every player who stands inside it. Hence, this makes the item one of the more reliable tools when it comes to farming loot ...

H&M is promoting self-expression and sustainability with a new virtual realm on Roblox coined the H&M Loooptopia Experience, according to a press release. Users in Loooptopia can explore a variety of ...