AI chatbots can spit out convincing — if at times overconfident — natural language responses, but what if an AI could build custom virtual worlds based on a text description alone? Roblox is exploring ...

Roblox has no trouble attracting players, but profitability is another story. With steep losses and a premium valuation, ...

Zander Brumbaugh discovered Roblox when he was 12. Quickly, he went from playing on the platform to creating his own user-generated content and games. “The games I self-developed have garnered over ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Roblox is a massive app — as of September 2023, Roblox says it has more than 65 million daily active users — and it’s becoming an increasingly interesting platform to watch amid growing competition ...